Jessica Beesly
All work 04

Marketing & Print Design in Portsmouth

Branding · Campaign · Posters · Editorial

Marketing and print design, from a single leaflet to a whole branding suite. There’s a photography studio brand in here, a coffee campaign that carries from a poster onto a tote and a travel cup, eight dyslexia awareness posters and a magazine feature laid out cover to closing page.

Babia Studios

Babia Studios is a newborn and family photography studio. I started with the brand board, which is where the sage-green camera-heart mark, the soft blues and pinks and the botanical line sprigs all got settled, and then built the rest off it.

There’s a tri-fold leaflet with a QR code that goes straight to booking, and the earlier version of it with the session types set in green circles. After that came social advert templates in four colourways, wide banners for the booking season, and a landscape voucher card taking fifty pounds off a session.

Babia Studios brand board with the camera-and-heart mark, colour swatches and botanical line sprigsView larger
Babia Studios tri-fold leaflet, outer spread with About us, Contact us and a photo panelView larger
Babia Studios tri-fold leaflet, inner spread listing booking, newborn, family and mini sessionsView larger
Babia Studios newborn advert in teal reading “Those tiny moments won’t wait…”, with a June offerView largerBabia Studios family advert in green reading “Life moves fast… memories don’t have to fade”View largerBabia Studios newborn advert in pink reading “You’ll blink… and they’ll grow”View largerBabia Studios newborn advert in yellow reading “Little details fade quickly”, with a June offerView larger
Babia Studios pink campaign montage of advert, banner, session photographs and logoView largerBabia Studios family advert in blue reading “Hold on to these moments”, with a toddler portraitView larger
Earlier version of the Babia Studios leaflet outer spread, About us and Contact usView larger
Earlier version of the leaflet inner spread, session types shown in green circlesView larger
Babia Studios newborn banner reading “They won’t stay this tiny forever”, with a QR booking codeView larger
Babia Studios family banner in black reading “These will be your favourite moments”, booked monthlyView larger
Babia Studios voucher card offering fifty pounds off, with a black-and-white newborn photographView largerBabia Studios family banner in black promoting limited family sessions, with a QR codeView larger
Babia Studios fifty pounds off booking voucher beside a newborn in a teal fur nestView larger

Pact Coffee

The whole Pact Coffee campaign hangs off one illustration. Farmers pick and sort coffee cherries at the water’s edge, a flowering branch runs through them, the cherries appear whole and in cross-section, and there’s a cup of coffee at the end of it. All of it drawn in orange, periwinkle and lilac on cream.

From there it goes onto a canvas tote, a wrapped travel cup, a cream t-shirt and a poster that sets the scene in an oval vignette above the line ‘Giving back to the farming community’. There’s a quieter cut as well, pared back to one open hand holding a few beans over the dark teal wordmark and its gold fingerprint.

Pact Coffee artwork of an open orange hand holding coffee cherries above the wordmarkView largerPact Coffee poster showing farmers in an oval vignette above “Giving back to the farming community”View larger
Cream canvas tote printed with the Pact Coffee illustration, hung on a brick wallView largerReusable travel cup wrapped in the Pact Coffee farming illustration, dark lid on topView largerPerson wearing a cream Pact Coffee t-shirt printed with the campaign artworkView largerPact Coffee campaign illustration of coffee farmers at the water's edge, without wordmark or straplineView larger

Think Like A Dyslexic

Eight posters for the Think Like A Dyslexic campaign. Each one takes a single trait and gives it one pop-art image on a halftone field. Memory gets a pair of eyes shedding a tear. Direction gets a pointing hand. Every sheet carries the campaign logo and a QR code in the same place.

The letters of each title are scrambled and scattered across the top of the sheet, so the type does to the reader a little of what the campaign is describing. All eight keep the same portrait format, halftone treatment and type hierarchy, so the set still reads as one family when it goes up on a wall.

Think Like A Dyslexic poster showing a pair of eyes shedding a tear on blue halftoneView largerThink Like A Dyslexic poster showing a pointing hand and jumbled letters on yellow halftoneView larger
Think Like A Dyslexic poster with a green alarm clock below scattered lettersView largerThink Like A Dyslexic poster showing a hand gripping a spanner on green halftoneView larger
Think Like A Dyslexic poster with scattered letters and a pink brain on red halftoneView largerThink Like A Dyslexic poster showing a pop-art woman with a framed picture in her speech bubbleView largerThink Like A Dyslexic poster showing a reader peering over a book on blue halftoneView largerThink Like A Dyslexic poster with a megaphone amid scattered letters on red halftoneView larger

Rooted

Rooted is a magazine about the slower life. Here’s the cover and five pages from the feature inside. The cover settles the type and the palette, then the pages work that same grid in different arrangements, from a text-led opener headed ‘Bring The Outside In’ to a full-bleed photograph of a stoneware jug of blossom on a linen table.

Every page balances image against column, with generous margins and a steady baseline, so the reading pace stays even from one turn to the next. A green pull-quote sits in the middle of the feature to give it a breath.

Rooted magazine cover “The Slower Life”, a woman walking a garden path at sunsetView largerRooted feature opener “A Little Room To Breath” beside a sunlit garden table photographView larger
Rooted feature page carrying a green pull-quote about the garden as another roomView largerRooted feature page closing the article beside a still life of dried flowers in a jugView largerRooted feature opener “Bring The Outside In” set against a sunlit plaster wallView largerFull-bleed Rooted page showing a stoneware jug of foliage and blossom on a linen-covered tableView larger

Something to put in people’s hands

Leaflets, posters, campaign artwork or a whole brand suite. Tell me what you need and where it has to work, and I’ll take it from there.

Get in touch